This Saturday (19/6), Ribeirão Preto’s 165th anniversary, the Brasil Salomão Social Responsibility Center supports the second edition of the Unimed Ribeirão Preto Solidarity Parade. The event takes place from 9am to 2pm on the holiday and invites the entire population to collect non-perishable food. To ensure health safety due to the pandemic, the campaign will be carried out using a drive-thru system, without donors needing to get out of the car, with strict protocols, in the parking lot of Farmácia Unimed, located on Avenida Independência , 1,889 (between Avenida Itatiaia and Rua Jaraguá, towards the neighborhood-Center).
All items donated by the community will be donated to three charitable organizations in Ribeirão Preto: Lar Padre Euclides, SOS Vidas and the NGO Garotos do Futuro and also to the Sertãozinho Solidarity Fund. “This year, the pandemic made it even more difficult for informal workers and the most needy people to obtain income. We opted for a food collection campaign, as the focus, now, is to improve food security for the most vulnerable”, says the director general – CEO of Unimed Ribeirão Preto, Julio Cesar Paim.
In 2020, in its first edition, the Solidarity Parade collected almost a ton of warm clothes, which were donated to three charities – Lar Padre Euclides, Creche Alvorada and Casa Reluz -, benefiting more than 150 families.
The Brasil Salomão Responsibility Center participates in this solidarity action by donating food baskets and volunteering at the drive-thru which will function as a collection point, as well as contributing to the mobilization of its team and publicity with the community. “For us, at the Brasil Salomão e Matthes Advocacia office, it is a pleasure, a grateful satisfaction, to be able to participate in this 2nd Solidarity Parade promoted by Unimed Ribeirão Preto, our long-time client, partner in several projects of this kind”, comments the executive director of office, Rodrigo Forcenette.
The lawyer also mentions that the Solidarity Parade has a point of identification with the projects that the Brasil Salomão Social Responsibility Center carries out. The office has been able to develop, since 2006, when the Center was created, several works in this same line and also support with partners, in favor of entities that serve those most in need. Generating social changes and promoting relationship channels between the company and society is the Center’s main objective. “In moments like this, which we are experiencing, it is our obligation to look at others, to donate a little of what we have to those who are facing difficulties. Collaborating in some way, no matter how, is actually a great opportunity, a true privilege”, highlights Forcenette.
In addition to the Brasil Salomão Social Responsibility Center, the 2nd Unimed Ribeirão Preto Solidarity Parade has the participation of volunteers from the cooperative and other supporting companies: Gold Pão, RTE Rodonaves, Santa Helena and Vitta Residencial Construtora e Incorporadora. “By leading an action like the Solidarity Parade, we strengthen our bond with partners, collaborators and volunteers who embrace this work with us and make it even greater”, concludes the CEO of Unimed.
Learn more about the benefiting entities:
In Ribeirão Preto
Lar Padre Euclides
At the moment, the institution welcomes 45 elderly people, of both sexes, with level I dependence, with broken and/or weakened bonds, exposing them to a situation of vulnerability and social risk. Lar Padre Euclides aims to provide comprehensive social protection and the reconstruction and strengthening of family, community and social bonds.
NGO aimed at helping socially vulnerable families, children with chronic illnesses and, whenever possible, also helping the elderly.
Currently, 65 children with comorbidities are served, in addition to support for 250 families who are in vulnerable situations.
GDF – Boys of the Future
With a focus on culture, art and sport, it offers cultural and sporting support to children and teenagers. However, due to the pandemic, afternoon coffee and lunch boxes are being delivered to the communities of Seven Curvas (Vila Albertina), workers (Antônio Palloci) and Anjitos (Jd. Marchesi).
Sertãozinho Social Solidarity Fund
It serves the city’s needy population and families in vulnerable situations.
2nd Unimed Ribeirão Preto Solidarity Parade
When: June 19th (Saturday), from 9am to 2pm
Location: Unimed Pharmacy parking lot (Avenida Independência, 1.889), drive-thru system
What to donate: Non-perishable food